Terms of Service

The IEI Ventures service (the “Service”) is operated by IEI Agency LLC, a Maryland limited liability company (“IEI Ventures,” “we,” “us,” or “our”). By purchasing, completing checkout, or accessing any deliverables we provide, you (“Customer,” “you,” or “your”) agree to be bound by these Terms of Service (“Terms”). If you do not agree, do not use the Service.

You also agree to our Privacy Policy. You confirm that you are at least 18 years old, have the legal authority to enter into this agreement, and, if you are purchasing on behalf of a business, have authority to bind that business.

IEI Ventures is a digital, AI-assisted brand-development service that produces a set of brand deliverables based on information you provide, which may include brand messaging, logo options, a brand kit (colors and typography), landing-page options, a pitch one-pager, a developer brief, email and social assets, and a go-to-market strategy. The Service runs through three steps:

• Intake. You complete a structured in-app intake about your business.
• Generation and human review.Our AI system, built around our proprietary methodology (“The IEI Brand System”), generates draft deliverables, which are personally reviewed and refined before delivery.
• Delivery. You preview your brand kit and receive your deliverables in the formats described at the time of purchase.

The specific deliverables depend on what is offered at the time of your purchase. The descriptions on our website at that time control what is included.

The Service is offered at the price posted on our website at the time of purchase. Prices are in U.S. dollars and exclude any applicable taxes. We may change pricing at any time, and changes apply to future purchases only, not to purchases already completed. You authorize us, through our payment processor Stripe, Inc., to charge your selected payment method for the full amount at checkout.

Love it or your money back. You receive a watermarked preview of your brand kit so you can review it fully before committing.

7-day money-back window. You may request a full refund within 7 calendar days of receiving your watermarked preview, no questions asked, by emailing support@ieiventures.com. Refunds are processed within 5 to 10 business days to your original payment method. To receive a refund, you confirm that you have not used the preview files commercially, that you will delete any preview files you downloaded, and that your access to the brand files will be revoked.

Acceptance closes the window. When you accept final delivery, you confirm that you have reviewed the deliverables and find them satisfactory, that you wish to receive the clean (unwatermarked) final files, and that you waive your right to a refund under the money-back window. Because branding is inherently subjective, refunds are not available after acceptance based on subjective dissatisfaction with creative or strategic choices.

Production defects. If, after acceptance, you discover a production defect in your final files (for example corrupted files, missing pages, wrong dimensions, broken logos, or a typo in your business name on cover materials), we will repair it at no charge and re-deliver, typically within 3 business days. If the defect is unrepairable, we will issue a full refund at our discretion. Production defects do not include subjective complaints, which should be addressed during the preview and revision phase.

One free revision. If your preview is close but needs adjustments, you may request one round of revisions free of charge. Additional revision rounds may be available as paid add-ons at the prices posted at the time.

Automatic acceptance after 7 days. If you take no action within 7 calendar days of receiving your watermarked preview (neither accepting, requesting revisions, nor declining), your brand kit will be automatically accepted on your behalf, the clean final files will be delivered, and the money-back window will close. Production-defect protections still apply. We will send reminder emails before automatic acceptance triggers.

We aim to deliver your watermarked preview within 24 hours of completing your intake. AI generation typically completes quickly, and human review adds some time. If delivery will be delayed beyond 48 hours, we will email you with an updated timeline. Once you accept your preview, your clean final files are delivered via a secure download link valid for 90 days.

The brand deliverables we create specifically for you (your brand messaging, mission, vision, values, taglines, logo options, color palette, typography selections, landing pages, developer brief, social and email assets, strategy, and other outputs, collectively the “Outputs”) are yours. Upon full payment, we assign to you our rights in the Outputs, except for: (a) third-party assets such as fonts, stock imagery, software dependencies, and AI-model contributions, which remain governed by their own licenses; and (b) our IEI Brand System methodology, frameworks, prompts, and software used to produce the Outputs, which we retain.

You are free to use, modify, publish, sell, and license your Outputs for any lawful purpose. You do not owe us royalties or attribution.

You are responsible for ensuring that your use of the Outputs does not infringe any third party’s rights, including trademarks. We provide no warranty that the brand name, logo, copy, or other Outputs are clear of third-party conflicts. Before commercial use, you should conduct your own trademark clearance and engage qualified counsel where appropriate.

We retain all right, title, and interest in:

• The IEI Brand System, our proprietary brand-development methodology, including its module structure, frameworks, scripts, and proprietary terminology.
• The software, AI prompts, and infrastructure that operate the Service.
• The worksheets, templates, exemplars, and reference materials we use internally to produce Outputs.
• The IEI Ventures brand assets, including our trademarks, logos, copy, and marketing materials.

Your purchase grants you no license to copy, replicate, distribute, train AI models on, reverse engineer, sublicense, or commercially exploit the IEI Brand System or our software. The Outputs you receive are the product of the system; you do not receive the system itself.

During intake you share information about your business, your story, your audience, your offerings, and your goals (“Your Content”). Your Content remains yours. By submitting it, you grant us a limited, non-exclusive, worldwide, royalty-free license to use Your Content to produce your Outputs, to store it for the duration of your relationship with us plus the retention period in our Privacy Policy, to share it with the service providers listed in that policy solely to fulfill the Service, and to create anonymized, aggregated learnings to improve the Service.

You warrant that Your Content does not infringe any third party’s rights, is not defamatory, and is yours to share.

Your intake is a confidential exchange between you and IEI Ventures. We will not share Your Content publicly, identify you as a customer in marketing materials, or quote you publicly without your explicit prior permission. If you choose to provide a testimonial or be featured as a reference, that is a separate written consent.

The Service is delivered one-to-one. We will not:

• Use Your Content to produce deliverables for any other customer.
• Combine Your Content with another customer’s content.
• Use one customer’s brand work as an exemplar for another without explicit written permission.

The Service uses generative artificial intelligence, including third-party large language models, to produce the first drafts of your Outputs, which are then reviewed and refined before delivery. You acknowledge that:

• AI-generated content may contain errors, inaccuracies, or stylistic inconsistencies.
• AI may produce content similar to content produced for other customers; we mitigate this through our methodology and human review but cannot guarantee complete uniqueness of any individual word or phrase.
• You should review all Outputs carefully before commercial use.
• Our AI provider, Anthropic, PBC, does not train its commercial models on our or your data, per its commercial terms.

THE SERVICE AND OUTPUTS ARE PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, ACCURACY, OR COMMERCIAL SUCCESS. We do not warrant that your business will succeed using the Outputs, that the Outputs will be free of all errors, that the Outputs are clear of all third-party conflicts, or that the Service will be uninterrupted.

TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR AGGREGATE LIABILITY TO YOU FOR ANY CLAIM ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICE, REGARDLESS OF LEGAL THEORY, IS LIMITED TO THE AMOUNT YOU ACTUALLY PAID TO US FOR THE SERVICE IN THE 12 MONTHS PRECEDING THE CLAIM. WE ARE NOT LIABLE FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING LOST PROFITS, REVENUE, DATA, OR BUSINESS INTERRUPTION, EVEN IF WE WERE ADVISED OF THE POSSIBILITY. Some jurisdictions do not allow these limitations, so they may not apply to you in full.

You agree to indemnify, defend, and hold harmless IEI Agency LLC, its officers, employees, and contractors from any claim, loss, damage, liability, cost, or expense (including reasonable attorneys’ fees) arising out of your use or commercial exploitation of the Outputs, your breach of these Terms or the Privacy Policy, your violation of any third party’s rights, or any claim that Your Content is infringing or unlawful.

You may stop using the Service at any time. We may suspend or terminate your access if you breach these Terms, including by attempting to copy or reverse-engineer our methodology, abusing our staff, or charging back a legitimate payment. Termination does not affect rights and obligations that accrued beforehand, including your right to use already-delivered Outputs and our right to retain payment for work performed. Provisions that by their nature should survive, including ownership, confidentiality, disclaimers, limitation of liability, and indemnification, will survive.

We may update these Terms from time to time. If we make material changes, we will notify customers with active or pending orders by email at least 14 days before the changes take effect. Continued use of the Service after the effective date means you accept the updated Terms.

These Terms are governed by the laws of the State of Maryland, without regard to its conflict-of-laws principles. You agree that the state and federal courts located in Baltimore, Maryland will have exclusive jurisdiction over any dispute arising out of or relating to these Terms or the Service, and you consent to personal jurisdiction there. If any provision of these Terms is found unenforceable, the rest remain in effect.

Questions about these Terms? Contact IEI Agency LLC at support@ieiventures.com.